Thanks to AL-KO Italia, once again we took part to the AL-KO Vehicle Technology Marketing Meeting in Kötz where we were able to learn about the future communication strategies of the American group, learn to use dedicated tools and software and exchange views with the sales and marketing directors of all the subsidiaries.
We joined over 90 representatives of the European caravan industry in Stockholm, Sweden attending the 41st annual conference of the European Caravan Federation (ECF), the umbrella organisation representing the national organisations of the European Caravanning Industry, and the 25th Meeting of the European Leisure Vehicle Industry (MELVI). There were forums to discuss all current topics of interest to the caravan industry, from technical issues to marketing initiatives, all hosted by the Swedish Caravan Industry Association.
Mazzucchelli & Partners supported Crippaconcept taking part in the Milan Design Week 2019. Crippaconcept is an Italian leader in the maxi-caravan and lodge sector, aimed at open air tourism. A glamping area was created by Crippaconcept in front of the Sforzesco Castle during the Design Week, with their Queenslander maxi-caravan and the lodge tent on two floors. Mazzucchelli & Partners has also contributed to the success of the talk “GLAMPING MADE IN ITALY – Business and research tell the Design of the Glamping holiday”. The event took place on Friday 12 April at 3.00 pm in Piazza Cairoli and saw the participation of some of the most influential voices of Made in Italy open air tourism, extended to the various areas of accommodation and camping.
We attended to the conference “Open Air Tourism: a great opportunity for Sardinia” organized by Faita Sardegna in Cagliari. An interesting event of confrontation between sector operators to relaunch tourism in one of the most beautiful regions of Italy.
In the last issue of the Slovenian outdoor leisure magazine, AVTO-DOM there was also a photo of Antonio Mazzucchelli, mentioned in the caption as an expert in the caravanning sector. The article was about the European Innovation Award. Thank you very much to the Slovenian editorial team and to the editor in chief, Rok Vizovišek.
We attended the RV Experience, in Salt Lake City. The North America’s new and biggest RV show, celebrated as a huge success. Attendees from all over the world enjoyed over 500,000 square feet of exhibition space, featuring over 300 RVs, outdoor and camping products, and more.