{"id":4938,"date":"2015-12-09T14:36:49","date_gmt":"2015-12-09T13:36:49","guid":{"rendered":"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/2015\/12\/09\/camper-e-caravan-allamericana\/"},"modified":"2015-12-09T14:36:49","modified_gmt":"2015-12-09T13:36:49","slug":"camper-e-caravan-allamericana","status":"publish","type":"post","link":"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/2015\/12\/09\/camper-e-caravan-allamericana\/","title":{"rendered":"Fiera di Louisville"},"content":{"rendered":"<div  class=\"tatsu-g0wzgz6qs92of75h tatsu-section    tatsu-clearfix\" data-title=\"\"  data-headerscheme=\"background--dark\"><div class='tatsu-section-pad clearfix' data-padding='{\"d\":\"15px 0px 15px 0px\"}' data-padding-top='15px'><div class=\"tatsu-row-wrap  tatsu-wrap tatsu-row-one-col tatsu-row-has-one-cols tatsu-medium-gutter tatsu-reg-cols  tatsu-clearfix tatsu-g0wzgz6r34efcyl5\" ><div  class=\"tatsu-row \" ><div  class=\"tatsu-column  tatsu-column-no-bg tatsu-one-col tatsu-column-image-none tatsu-column-effect-none  tatsu-g0wzgz6rjibcz1ms\" data-animation=\"fadeIn\"   data-parallax-speed=\"0\" style=\"\"><div class=\"tatsu-column-inner \" ><div class=\"tatsu-column-pad-wrap\"><div class=\"tatsu-column-pad\" ><div  class=\"tatsu-module tatsu-text-block-wrap tatsu-g0wzgz6rtb994cbf  \"><div class=\"tatsu-text-inner tatsu-align-center  clearfix\" data-animation=\"fadeIn\"  ><style>.tatsu-g0wzgz6rtb994cbf.tatsu-text-block-wrap .tatsu-text-inner{width: 100%;text-align: left;}<\/style>\n<p><!--more--><!--more--><!--more--><!--more--><!--more--><!--more--><!--more--><!--more--><!--more--><!--more--><\/p>\n<p><em>di Antonio Mazzucchelli<br \/>\nSiamo stati nel Kentucky, negli Stati Uniti, per partecipare al <strong>National RV Trade Show<\/strong>, una fiera dedicata agli operatori del settore veicoli ricreazionali che si \u00e8 svolta dall\u20191 al 3 dicembre. Raggiungere Louisville dall\u2019Italia \u00e8 un\u2019impresa e il viaggio, tra cambi, attese, controlli e tempo passato in volo, sfiora le 20 ore. Ci siamo andati perch\u00e9\u2026. Perch\u00e9 erano 20 anni esatti che lo volevamo fare, cio\u00e8 da quando chi vi scrive \u00e8 entrato nel settore del caravanning come giornalista.<\/em><br \/>\n<!--more--><\/p>\n<\/div><\/div><\/div><\/div><div class = \"tatsu-column-bg-image-wrap\"><div class = \"tatsu-column-bg-image\" ><\/div><\/div><\/div><style>.tatsu-row > .tatsu-g0wzgz6rjibcz1ms.tatsu-column{width: 100%;}.tatsu-g0wzgz6rjibcz1ms.tatsu-column > .tatsu-column-inner > .tatsu-column-overlay{mix-blend-mode: none;}.tatsu-g0wzgz6rjibcz1ms > .tatsu-column-inner > .tatsu-top-divider{z-index: 9999;}.tatsu-g0wzgz6rjibcz1ms > .tatsu-column-inner > .tatsu-bottom-divider{z-index: 9999;}.tatsu-g0wzgz6rjibcz1ms > .tatsu-column-inner > .tatsu-left-divider{z-index: 9999;}.tatsu-g0wzgz6rjibcz1ms > .tatsu-column-inner > .tatsu-right-divider{z-index: 9999;}.tatsu-g0wzgz6rjibcz1ms.tatsu-column{transform: translate3d(0px,0px, 0);}<\/style><\/div><\/div><\/div><\/div><div class=\"tatsu-section-background-wrap\"><div class = \"tatsu-section-background\" ><\/div><\/div><style>.tatsu-g0wzgz6qs92of75h .tatsu-section-pad{padding: 15px 0px 15px 0px;}.tatsu-g0wzgz6qs92of75h > .tatsu-bottom-divider{z-index: 9999;}.tatsu-g0wzgz6qs92of75h > .tatsu-top-divider{z-index: 9999;}<\/style><\/div><div  class=\"tatsu-g0vqn1u3gj6f3lvu tatsu-section    tatsu-clearfix\" data-title=\"\"  data-headerscheme=\"background--dark\"><div class='tatsu-section-pad clearfix' data-padding='{\"d\":\"15px 0px 15px 0px\"}' data-padding-top='15px'><div class=\"tatsu-row-wrap  tatsu-wrap tatsu-row-one-col tatsu-row-has-one-cols tatsu-medium-gutter tatsu-reg-cols  tatsu-clearfix tatsu-g0vqn1u3x2d7rtao\" ><div  class=\"tatsu-row \" ><div  class=\"tatsu-column  tatsu-column-no-bg tatsu-one-col tatsu-column-image-none tatsu-column-effect-none  tatsu-g0vqn1u4ce1tqgd6\" data-animation=\"fadeIn\"   data-parallax-speed=\"0\" style=\"\"><div class=\"tatsu-column-inner \" ><div class=\"tatsu-column-pad-wrap\"><div class=\"tatsu-column-pad\" ><div  class=\" tatsu-SkzMg_glP4 be_image_slider oshine-module style1-arrow\"  ><div class=\"image_slider_module slides\" data-slide-show=\"1\" data-navigation-dots=\"0\" data-navigation-buttons=\"0\"  data-pause-hover=\"0\" data-loop=\"0\" data-slide-show-speed=\"2000\"><div class=\"be_image_slide\"><img data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-768x510.jpg 768w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-50x33.jpg 50w\" srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-768x510.jpg 768w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5308-50x33.jpg 50w\" alt=\"\" title=\"COX5308\" \/><\/div><div class=\"be_image_slide\"><img data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5.jpg 663w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5-650x431.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5-50x33.jpg 50w\" srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5.jpg 663w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5-650x431.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2019\/03\/Louisville-5-50x33.jpg 50w\" alt=\"\" title=\"Louisville-5\" \/><\/div><div class=\"be_image_slide\"><img data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-1.jpg 663w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-1-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-1-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-1-650x431.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-1-50x33.jpg 50w\" srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-1.jpg 663w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-1-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-1-75x50.jpg 75w, 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srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5289.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5289-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5289-768x510.jpg 768w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5289-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5289-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5289-50x33.jpg 50w\" alt=\"\" title=\"COX5289\" \/><\/div><div class=\"be_image_slide\"><img data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5485.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5485-300x199.jpg 300w, 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srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5615.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5615-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5615-768x510.jpg 768w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5615-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5615-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5615-50x33.jpg 50w\" alt=\"\" title=\"COX5615\" \/><\/div><div class=\"be_image_slide\"><img data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5290.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5290-300x199.jpg 300w, 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data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5268.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5268-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5268-768x510.jpg 768w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5268-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5268-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5268-50x33.jpg 50w\" srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5268.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5268-300x199.jpg 300w, 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https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5270-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5270-50x33.jpg 50w\" srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5270.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5270-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5270-768x510.jpg 768w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5270-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5270-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5270-50x33.jpg 50w\" alt=\"\" title=\"COX5270\" \/><\/div><div class=\"be_image_slide\"><img data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-768x510.jpg 768w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-50x33.jpg 50w\" srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565.jpg 1000w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-768x510.jpg 768w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-650x432.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/COX5565-50x33.jpg 50w\" alt=\"\" title=\"COX5565\" \/><\/div><div class=\"be_image_slide\"><img data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3.jpg 663w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3-650x431.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3-50x33.jpg 50w\" srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3.jpg 663w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3-650x431.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-3-50x33.jpg 50w\" alt=\"\" title=\"Louisville-3\" \/><\/div><div class=\"be_image_slide\"><img data-srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4.jpg 663w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4-650x431.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4-50x33.jpg 50w\" srcset=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4.jpg 663w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4-300x199.jpg 300w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4-75x50.jpg 75w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4-650x431.jpg 650w, https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/Louisville-4-50x33.jpg 50w\" alt=\"\" title=\"Louisville-4\" \/><\/div><\/div><\/div><\/div><\/div><div class = \"tatsu-column-bg-image-wrap\"><div class = \"tatsu-column-bg-image\" ><\/div><\/div><\/div><style>.tatsu-row > .tatsu-g0vqn1u4ce1tqgd6.tatsu-column{width: 100%;}.tatsu-g0vqn1u4ce1tqgd6.tatsu-column > .tatsu-column-inner > .tatsu-column-overlay{mix-blend-mode: none;}.tatsu-g0vqn1u4ce1tqgd6 > .tatsu-column-inner > .tatsu-top-divider{z-index: 9999;}.tatsu-g0vqn1u4ce1tqgd6 > .tatsu-column-inner > .tatsu-bottom-divider{z-index: 9999;}.tatsu-g0vqn1u4ce1tqgd6 > .tatsu-column-inner > .tatsu-left-divider{z-index: 9999;}.tatsu-g0vqn1u4ce1tqgd6 > .tatsu-column-inner > .tatsu-right-divider{z-index: 9999;}.tatsu-g0vqn1u4ce1tqgd6.tatsu-column{transform: translate3d(0px,0px, 0);}<\/style><\/div><\/div><\/div><\/div><div class=\"tatsu-section-background-wrap\"><div class = \"tatsu-section-background\" ><\/div><\/div><style>.tatsu-g0vqn1u3gj6f3lvu .tatsu-section-pad{padding: 15px 0px 15px 0px;}.tatsu-g0vqn1u3gj6f3lvu > .tatsu-bottom-divider{z-index: 9999;}.tatsu-g0vqn1u3gj6f3lvu > .tatsu-top-divider{z-index: 9999;}<\/style><\/div><div  class=\"tatsu-g0vqn1vd1a9nrx3g tatsu-section    tatsu-clearfix\" data-title=\"\"  data-headerscheme=\"background--dark\"><div class='tatsu-section-pad clearfix' data-padding='{\"d\":\"15px 0px 15px 0px\"}' data-padding-top='15px'><div class=\"tatsu-row-wrap  tatsu-wrap tatsu-row-one-col tatsu-row-has-one-cols tatsu-medium-gutter tatsu-reg-cols  tatsu-clearfix tatsu-g0vqn1vdh8fjbbw3\" ><div  class=\"tatsu-row \" ><div  class=\"tatsu-column  tatsu-column-no-bg tatsu-one-col tatsu-column-image-none tatsu-column-effect-none  tatsu-g0vqn1vduz6ze6lk\" data-animation=\"fadeIn\"   data-parallax-speed=\"0\" style=\"\"><div class=\"tatsu-column-inner \" ><div class=\"tatsu-column-pad-wrap\"><div class=\"tatsu-column-pad\" ><div  class=\"tatsu-module tatsu-text-block-wrap tatsu-g0vqn1ve875ktccq  \"><div class=\"tatsu-text-inner tatsu-align-center  clearfix\" data-animation=\"fadeIn\"  ><style>.tatsu-g0vqn1ve875ktccq.tatsu-text-block-wrap .tatsu-text-inner{width: 100%;text-align: left;}<\/style>\n<p>Siamo stati nel Kentucky, negli Stati Uniti, per partecipare al <strong>National RV Trade Show<\/strong>, una fiera dedicata agli operatori del settore veicoli ricreazionali che si \u00e8 svolta dall\u20191 al 3 dicembre. Raggiungere Louisville dall\u2019Italia \u00e8 un\u2019impresa e il viaggio, tra cambi, attese, controlli e tempo passato in volo, sfiora le 20 ore. Ci siamo andati perch\u00e9\u2026. Perch\u00e9 erano 20 anni esatti che lo volevamo fare, cio\u00e8 da quando chi vi scrive \u00e8 entrato nel settore del caravanning come giornalista.<br \/>\nE non tanto per toccare con mano i mastodontici veicoli americani, che in realt\u00e0 si possono incontrare anche sulle nostre strade e che alcune aziende, pure italiane, importano in Europa, quanto per conoscere, vivere ed essere parte del pi\u00f9 grande mercato di veicoli ricreazionali al mondo. I numeri stanno crescendo in modo impressionante da circa sei anni. Nel 2009 le immatricolazioni di camper e caravan erano poco pi\u00f9 alte di quelli europee, cio\u00e8 intorno alle 150.000 unit\u00e0 all\u2019anno, ma gi\u00e0 l\u2019anno scorso le vendite le hanno superate di 2 volte mezzo e quest\u2019anno si prevede addirittura un record, con dati che a settembre sono i pi\u00f9 alti degli ultimi 9 anni.<\/p>\n<p><strong>COMMUNICATION\u2026. FIRST<\/strong><\/p>\n<p>I motivi sono molteplici spiegano alla RVIA (Recreational Vehicle Industry Association), associazione che dedica alla comunicazione molte risorse ed energie, e con ottimi risultati. I camperisti americani, infatti, percepiscono il camper e la caravan come strumenti per vivere al meglio la natura e le attivit\u00e0 all\u2019aria aperta, per stare pi\u00f9 uniti in famiglia e per alimentarsi in modo pi\u00f9 sano. Studi di settore evidenziano anche un importante risparmio economico rispetto a una vacanza tradizionale, ma non dimentichiamo che negli USA il carburante costa molto meno che in Europa. Tutti questi valori positivi non sono affidati solo alle pagine del sito dell\u2019associazione, ma vengono promossi attraverso campagne pubblicitarie sviluppate sulla stampa generalista, in televisione e sui social network con un \u201cmedia plan\u201d davvero straordinario. Basti pensare che la voce degli spot pubblicitari \u00e8 quella di Tom Selleck, ve lo ricordate il Magnum PI degli anni\u201980? E che dire di altri testimonial di fama internazionale come Matthew McConaughey, Robert De Niro o il compianto Robin Williams interprete dell\u2019esilarante film Vita da Camper? Non c\u2019\u00e8 dubbio, la responsabilit\u00e0 della crescita del mercato americano \u00e8, prima di tutto, la felice congiuntura economica in cui si trovano gli Stati Uniti, ma, ne siamo certi, senza una campagna di comunicazione centrata e imponente come quella messa in campo dall\u2019RVIA, lo sviluppo non sarebbe stato cos\u00ec importante. Chi vuole saperne di pi\u00f9, pu\u00f2 collegarsi al <a href=\"http:\/\/gorving.com\" target=\"_blank\" rel=\"noopener noreferrer\">sito preposto allo sviluppo dello stile di vita in camper e caravan (e trailer)<\/a>.<\/p>\n<p><strong>USA-EUROPE: FARAWAY, SO CLOSE<\/strong><\/p>\n<p>\u00c8 chiaro che un mercato cos\u00ec florido attira l\u2019interesse di tutto il mondo produttivo, europei e cinesi in pole position. Cos\u00ec alla fiera di Louisville, nella sezione dedicata alla componentistica di primo impianto, erano presenti numerosi espositori internazionali. Alcuni nomi li conosciamo molto bene perch\u00e9 sono aziende multinazionali con sedi in Usa e in Europa come Thetford, Dometic e l\u2019italiana Fiamma. Altri, invece, si sono affacciati pi\u00f9 di recente sul mercato nordamericano, come Truma, Alde, Project 2000, AL-KO e quest\u2019anno anche Thule, grazie a una collaborazione appena siglata con Lippert Components. Ma un\u2019altra collaborazione ha fatto molto parlare in questi giorni ed \u00e8 quella tra Erwin Hymer Group e l\u2019americana Road Trek Inc. per la progettazione di camper di classe B con il marchio Hymer per il mercato nordamericano.<\/p>\n<p><strong>LESS IS MORE<\/strong><\/p>\n<p>Non entreremo qui in alcuna analisi dei veicoli e delle tecnologie produttive, perch\u00e9 non \u00e8 la sede adatta e ci vorrebbe molto pi\u00f9 spazio e tempo. Ci limiteremo ad una considerazione che ci pare un trend interessante. \u00c8 noto, che il mercato in Nord America \u00e8 composto da maxi motorhome, caravan e rimorchi con ralla (i cosiddetti fifth wheels trailer). Veicoli mastodontici, pressoch\u00e9 tutti dotati di sistema di pareti slide out, che permette di ampliare ulteriormente lo spazio vivibile una volta in sosta. Ebbene anche oltreoceano, come \u00e8 accaduto ormai alcuni anni or sono in Europa, sta crescendo il mercato dei van e di semintegrali, con una serie considerevole di proposte su meccanica Mercedes Sprinter (la maggior parte) e Fiat Ducato, che nella versione americana si chiama Ram ProMaster. Sicuramente anche negli USA il prezzo del carburante comincia a influenzare alcune scelte anche in termini di peso e dimensioni. Less is more, quindi\u2026 anche negli USA.<\/p>\n<p><em>Antonio Mazzucchelli<\/em><\/p>\n<\/div><\/div><\/div><\/div><div class = \"tatsu-column-bg-image-wrap\"><div class = \"tatsu-column-bg-image\" ><\/div><\/div><\/div><style>.tatsu-row > .tatsu-g0vqn1vduz6ze6lk.tatsu-column{width: 100%;}.tatsu-g0vqn1vduz6ze6lk.tatsu-column > .tatsu-column-inner > .tatsu-column-overlay{mix-blend-mode: none;}.tatsu-g0vqn1vduz6ze6lk > .tatsu-column-inner > .tatsu-top-divider{z-index: 9999;}.tatsu-g0vqn1vduz6ze6lk > .tatsu-column-inner > .tatsu-bottom-divider{z-index: 9999;}.tatsu-g0vqn1vduz6ze6lk > .tatsu-column-inner > .tatsu-left-divider{z-index: 9999;}.tatsu-g0vqn1vduz6ze6lk > .tatsu-column-inner > .tatsu-right-divider{z-index: 9999;}.tatsu-g0vqn1vduz6ze6lk.tatsu-column{transform: translate3d(0px,0px, 0);}<\/style><\/div><\/div><\/div><\/div><div class=\"tatsu-section-background-wrap\"><div class = \"tatsu-section-background\" ><\/div><\/div><style>.tatsu-g0vqn1vd1a9nrx3g .tatsu-section-pad{padding: 15px 0px 15px 0px;}.tatsu-g0vqn1vd1a9nrx3g > .tatsu-bottom-divider{z-index: 9999;}.tatsu-g0vqn1vd1a9nrx3g > .tatsu-top-divider{z-index: 9999;}<\/style><\/div>\n","protected":false},"excerpt":{"rendered":"<p><a href=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/2015\/12\/09\/camper-e-caravan-allamericana\/\" class=\"more-link style1-button\">Read More<\/a><\/p>","protected":false},"author":4,"featured_media":4899,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[60],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fiera di Louisville - MAZZUCCHELLI AND PARTNERS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/2015\/12\/09\/camper-e-caravan-allamericana\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fiera di Louisville - MAZZUCCHELLI AND PARTNERS\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/2015\/12\/09\/camper-e-caravan-allamericana\/\" \/>\n<meta property=\"og:site_name\" content=\"MAZZUCCHELLI AND PARTNERS\" \/>\n<meta property=\"article:published_time\" content=\"2015-12-09T13:36:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/wp-content\/uploads\/2015\/12\/12342720.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"380\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Gabriel Lopez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gabriel Lopez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"13 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/2015\/12\/09\/camper-e-caravan-allamericana\/\",\"url\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/2015\/12\/09\/camper-e-caravan-allamericana\/\",\"name\":\"Fiera di Louisville - MAZZUCCHELLI AND PARTNERS\",\"isPartOf\":{\"@id\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/#website\"},\"datePublished\":\"2015-12-09T13:36:49+00:00\",\"dateModified\":\"2015-12-09T13:36:49+00:00\",\"author\":{\"@id\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/#\/schema\/person\/aebbf38ac7079a739a59a9a4915def73\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/2015\/12\/09\/camper-e-caravan-allamericana\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/2015\/12\/09\/camper-e-caravan-allamericana\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/2015\/12\/09\/camper-e-caravan-allamericana\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Fiera di Louisville\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/#website\",\"url\":\"https:\/\/www.mazzucchelliandpartners.eu\/partners2020\/it\/\",\"name\":\"MAZZUCCHELLI AND PARTNERS\",\"description\":\"INTERNATIONAL PRESS &amp; 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